![]() Partly, it’s the mechanism by which the album appeared - auto-downloads are a fairly freaky thing, when you’re not expecting them, and Apple has never pushed third-party media to its users like this before. Who the hek is U2 ? /BYjURQ3PWC- nah September 10, 2014Įven by marketing-stunt standards, Apple’s U2 gambit has been divisive. What is U2 and why is it a gift? You can keep that- Broly September 11, 2014 What is U2 and why is it in my playlist □- Corrrr September 11, 2014 September 11, 2014Īnd #teens just didn’t know what this “U2” thing was. Swear to God if a U2 song come on my shuffle while I'm working out I'm getting an Android. My disdain for the band U2 is making me contemplate switching to a Samsung Galaxy phone #overratedband #Bonoisaturd- Mauricio Villa September 11, 2014 And U2 is the worst- Ryan September 11, 2014 Going to switch to #android for sure because #Apple just downloaded U2 for everyone. Why is there a random U2 album on my phone?□□□- Josh Mack September 11, 2014Ĭount me among the ones upset that a U2 album arbitrarily appeared on my phone last night.- ☪ September 11, 2014 ![]() ![]() Why in the fuck is U2 on my phone- 王Kameron September 11, 2014 Why is there a U2 album on my phone □ I don't remember downloading it.- ๑۩۩ Moonwalker ۩۩๑ September 11, 2014 But what may have sounded like a good cross-promotional stunt in Apple’s marketing meetings quickly exploded into mayhem when the album began appearing unannounced on customers’ devices.Īpple fans who had carefully curated their music collections were confused and dismayed when U2 appeared, in poltergeist-like fashion, in their libraries. Apple, a company whose aesthetic tastes have dominated the electronics industry for years, might regret its decision to force its customers to download the wheezing cacophony of a group of aging Irish rockers.Įarlier this week, Apple announced that it would give all 500 million iTunes customers U2’s latest album, Songs of Innocence, by auto-downloading it to their iTunes libraries.
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